Webshops

A webshop with the backend you actually need.

Stock, payments, shipping, invoicing — wired into your existing systems.

Integrations

One system that talks to all your tools.

Payments

Mollie, Stripe, Klarna, Bancontact

Shipping

Sendcloud, Bpost, DPD, DHL

Accounting

Teamleader, Exact, Yuki

Stock

Custom ERP integrations

Email

Klaviyo, Mailchimp, transactional

Analytics

Plausible, GA4, server-side tracking

Who's it for?

Brands outgrowing Shopify or Woo who need custom logic.

Timeline

8–12 weeks for a full shop with integrations.

Pricing

From €8,500 — fixed price per scope.

Ownership

100% your code. No platform lock-in.

The process

From first click to first sale.

STAP 1

Audit

We map out your products, stock and flows.

STAP 2

Architecture

Which integrations? Which checkout? Which links?

STAP 3

Build

Custom storefront + backend, sprint by sprint.

STAP 4

Launch & scale

Soft-launch, then scale step by step.

Custom vs Shopify

When custom actually pays off.

Shopify / Woo

  • Quick to start
  • Cheap upfront
  • App fees stack up
  • Custom logic = pain
  • Platform lock-in

Clay Studio custom

  • Own code, own data
  • No monthly app fees
  • Custom logic is standard
  • Integrated with your ERP
  • Scales without rewrite
Results
+24%
Avg. conversion uplift
−60%
Less manual back-office work
0
Plugin fees per month
Say hello

Ready to build something good?